At Maropost, we have one simple mission: to keep our customers’ needs central to everything we do so we can empower them to deliver their own exceptional customer experiences.

We recently highlighted some initiatives that reflect this value, like updates to set up Neto customers for success this holiday season and our plan to bring connected commerce global in 2025.

For our team, being customer-centric isn’t just something we strive to do. It’s fundamental to how we operate, and we know that our customers share this value when serving their own audiences. That’s why we’re building a platform to help you create seamless, personalized, and delightful customer experiences.

This year, we’ve shared several updates and features in Maropost that can help you create experiences that keep customers coming back. From new tools in the platform to strategies you can employ, here’s a look at some of our top tips for becoming a brand that’s truly customer-first in 2025.

1. How unified marketing and commerce software is rekindling ecommerce innovation

A unified commerce strategy allows for the seamless integration of data across all customer touchpoints. Learn how unified commerce data lets you access real-time customer insights to fuel meaningful, personalized, and consistent experiences that drive loyalty.

2. Unlocking ecommerce marketing potential: How to drive revenue growth with eRFM behavioral insights

This year, we enabled brands to get granular, detailed insights on real-time customer behaviors with eRFM reporting in Maropost. This article tells how the ability to build custom shopper cohorts allows you to create experiences for them that they truly value.

3. Endless aisle: How flexible inventory is revolutionizing retail

One of the essential challenges of delivering an exceptional customer experience is being able to give customers exactly what they want, when they want it. Read about how maintaining flexible inventory allows you to fulfill customers’ needs from anywhere in your supply chain, instantaneously.

4. Don’t settle for a basic POS: Signs your point-of-sale system is holding you back

When it comes to the in-store experience, a modern POS system is key. In this article, you’ll learn how the right POS allows you to exceed customer expectations and build loyalty with real-time inventory visibility and a streamlined checkout.

5. Quality over quantity: How to build a high-quality email list that actually converts

Delivering a great customer experience starts with reaching the people who want to hear what you have to offer. This article will teach you how focusing on quality over quantity in your email list will set you up to build interactions that create happy, loyal customers.

Whether you’re managing inventory, building email lists, or trying to corral your marketing and commerce data, having the right ecommerce tool can completely transform your customer experience. When your solutions help make every interaction seamless from one to the next, you’re showing your customers that they come first—and that’s what keeps them coming back.
Want to learn more about how Maropost’s entire suite of commerce tools can help you build a brand that customers rely on? Get a demo.