Before Maropost, StickerYou was using three different marketing platforms, and spending too much time trying to integrate and reconcile the three. While StickerYou had a wealth of data on customer preferences, they lacked the resources to use that information for personalized emails. Here were their goals:
After a meticulous survey of over 15 email and marketing platforms, StickerYou came to Maropost for Marketing, knowing that it was the only true all-in-one solution to meet their needs.
Working closely with Maropost’s Client Success team, StickerYou built a segmentation strategy specifically tailored to their audience and goals. Unique segments were created for each stream and campaign to create personalized communications.
Maropost’s Client Success team also followed-up to develop a comprehensive tracking and reporting system—allowing StickerYou to see exactly how and why their numbers were increasing, and improve them even further.
As soon as StickerYou switched to Maropost for Marketing, they experienced all the benefits of working on our simple, intuitive user interface.
As for concrete KPIs? Maropost has those covered, too.
497% increase in email open rates and 300% increase in click rates
From three separate marketing solutions to one Marketing platform.
Maropost for Marketing is truly an all-in-one platform—and the last marketing solution you’ll ever need.
As StickerYou’s slogan says, they’re “the web’s best platform to Make It Stick!”
By using their proprietary die-cutting technology, StickerYou crafts high quality custom stickers, labels, decals, iron-on labels, and temporary tattoos at any quantity, size, or shape. With so many products and services and so many customers and clients around the world, StickerYou needed a single centralized marketing solution to fulfill all their requirements. And so the web’s best platform to Make It Stick found the web’s best marketing platform: Maropost Marketing Cloud.