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Klaviyo alternative for growing ecommerce
brands: why Maropost Marketing Cloud leads
Maropost Marketing Cloud vs. Klaviyo:
compare key features
| Maropost Marketing Cloud | Klaviyo | |
| Email & SMS campaigns |
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| A/B testing |
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| Transactional emails |
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| Send-time optimization |
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Paid add-on |
| Conversion-time optimization |
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| Deliverability rate |
98% |
98% |
| Deliverability support team |
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| Custom email domain |
Unlimited |
1 per account |
| Custom SMS link tracking domain |
Unlimited |
1 per account |
| Visual journey builder |
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| Unlimited journeys (flows) |
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| Landing page builder |
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| Dynamic landing pages |
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| Dynamic content |
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| Product recommendations |
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| Unlimited contact lists |
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Up to 1,000 lists in a single account |
| Advanced segmentation |
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| AI segment builder |
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| Unified customer data |
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Additional costs |
| eRFM analytics |
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Additional costs |
| Custom reports |
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| One-click integrations |
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| 24/7 chat support |
Across all plans |
Only with the highest tier plan |
5 ways Maropost Marketing Cloud outperforms Klaviyo for growing ecommerce brands
Scales without budget spikes with
a send-based pricing model
Maintains reliable performance
with high-volume sending
Offers eRFM reporting and unified customer data with every plan
Provides 24/7 customer support
you can count on
Delivers business value beyond
just marketing automation
Switch to Maropost Marketing Cloud today
and future-proof your ecommerce growth
Switch to a platform purpose-built for fast-scaling ecommerce brands and grow with confidence
Frequently asked questions
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Why should I choose Maropost Marketing Cloud over Klaviyo?
Maropost Marketing Cloud offers comparable marketing automation features with more predictable pricing that isn’t tied to your contact volume. Beyond that, it includes capabilities that aren’t available with Klaviyo, such as built-in landing page creation and conversion-time optimization.
In addition, brands often choose Maropost Marketing Cloud over Klaviyo for excellent performance with high-volume sends and 24/7 support that’s available across all plans. -
What are Klaviyo’s limitations?
Klaviyo’s recent switch to a pricing model based on the number of active profiles is one of its biggest limitations, especially for fast-growing businesses. Having to pay extra fees for advanced features like RFM analytics and unified customer profiles is another drawback.
On top of that, many teams find the platform too complex to manage without technical expertise. And with limited support on lower-tier plans, users often struggle to get the quick, hands-on help they need.
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Why is Maropost Marketing Cloud better for fast-growing ecommerce brands?
With Klaviyo’s active profile-based pricing model, your costs can rise quickly and significantly as your contact list grows. Maropost bills based on emails sent, making it a more cost-effective option for fast-growing ecommerce merchants.
Plus, where Klaviyo falls short, Maropost Marketing Cloud delivers; it’s built to handle high-volume sending without performance lags. For brands that have outgrown Klaviyo’s limitations, switching to Maropost Marketing Cloud is a logical next step. -
What makes Maropost Marketing Cloud stand out from other Klaviyo alternatives?
While some popular Klaviyo alternatives focus on basic email and SMS marketing automation, Maropost Marketing Cloud offers a bunch of advanced features, including omnichannel campaign orchestration, unlimited journeys, AI-driven segment creation, engagement-based analytics, and more.
Better yet, it unifies customer data across all your channels, giving you a more comprehensive view of your customers so you can better understand their needs and personalize the experience.