Modern brands choose Maropost over Omnisend

In today’s crowded marketing automation landscape, every platform claims to be “the one.” Email, SMS, automation, omnichannel — it all starts to blur together. But modern brands know better:  not all platforms are built for growth.

Take Omnisend. It’s popular with startups and small ecommerce businesses because it’s easy to get started and affordable at the entry level. If you’re sending a handful of campaigns to a small list, it works. But as soon as your brand starts scaling, Omnisend’s limits hit hard.

That’s why modern, growth-driven brands choose Maropost. It’s not just another marketing tool — it’s a platform designed to help ambitious businesses break through ceilings, not bump into them.

Maropost is built for scale, built for true omnichannel, and built for teams who want personalization that actually converts.

Quick comparison:  Maropost vs. Omnisend

Maropost is built for brands that want to scale fast, personalize deeply, and deliver true omnichannel experiences—all with a team that has your back.

Scale without breaking a sweat

Omnisend works… until it doesn’t. Once your subscriber list grows into the hundreds of thousands, performance dips. Deliverability drops. Workflows stall. It’s a ceiling you can’t ignore.

Maropost was engineered for high-growth brands. Millions of contacts, billions of messages — it doesn’t blink.

• Proof point: Maropost customers average a 99.5% deliverability rate, even at massive scale.

Real omnichannel (not just email + SMS in a trench coat)

Omnisend’s version of “omnichannel” is basically email, plus SMS, with a sprinkle of push notifications. That’s not omnichannel. That’s a marketing shortcut.

Maropost brings the full picture:

• Email
• SMS
• Social
• Mobile
• Web push

And every touchpoint connects in one platform. No silos. No duct tape. Just seamless customer journeys.

• Proof point: Brands running 3+ channels in Maropost see nearly 3x higher purchase rates than single-channel campaigns.

Personalization that feels human

Today’s customer expects you to know them. Anything less feels irrelevant.

Omnisend lets you segment by basics — location, activity, maybe purchase history. But that’s just scratching the surface.

Maropost drives personalization with depth:  AI-powered recommendations, predictive analytics, and real-time behavior triggers that turn campaigns into conversations.

• Proof point: Maropost brands using predictive personalization see 40% higher conversion rates.

Built for marketers, not coders

Here’s the trade-off most platforms force:

• Easy = oversimplified (Omnisend).
• Powerful = needs a dev team.

Maropost breaks that mold. Drag-and-drop builders. Visual workflows. Deep data access when you need it. Marketers stay in control without waiting for IT to step in.

• Proof point: Teams using Maropost report launching sophisticated campaigns 50% faster compared to their previous platforms.

The ROI conversation

Omnisend’s price tag looks lighter upfront. But add the hidden costs:

• Extra tools for missing channels
• Revenue lost to poor deliverability
• Time wasted on clunky workflows

Maropost consolidates, scales, and drives growth—without nickel-and-diming you along the way.

• Proof point: Brands switching to Maropost cut 20–35% of their MarTech costs while boosting revenue.

The bottom line

Omnisend works if you’re starting small. But modern brands don’t play small.

If you want to:

• Scale without limits
• Deliver seamless omnichannel journeys
• Personalize with precision
• Move faster without IT bottlenecks
• Partner with a platform that has your back

Then the choice is obvious:  modern brands choose Maropost.

Ready to go beyond Omnisend? Talk to Maropost today and see how effortless scale really feels.