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The $4 trillion abandoned cart problem: how ecommerce brands recover lost revenue
Whether you’re improving an existing cart recovery program or building one from scratch, this guide provides a clear, practical framework.
What you'll learn
Why nearly 70% of carts are abandoned worldwide
The biggest drivers behind checkout drop-off
How to move beyond generic recovery emails
A proven 3-step abandoned cart sequence
How to coordinate email, SMS, and retargeting using unified commerce
The key metrics that matter for recovery and optimization