The Solution
What is Merchandising Cloud and how can we help retailers across the globe?
Merchandising Cloud is an advanced AI solution which uses algorithms, advanced AI and machine-learning to change the order in which each individual shopper sees each product, meaning each user has the most optimized personalized journey without the need for any manual work.
This helps ecommerce merchants increase revenue, increase conversion, optimize speed, and improve UX for an optimized ecommerce purchase journey.
Following the recent integration, which saw experts from Northern (Canada’s fastest growing ecommerce agency) working in close collaboration with Merchandising Cloud, three Merchandising Cloud solutions are now integrated with the Hillberg & Berk site on the Shopify Plus platform.
The Results
The Personalized Search solution means customers of the jewellery company will now be able to find their preferred items quicker and easier. Search queries will have auto-complete options, while advanced spelling tolerance will ignore spelling mistakes and also provide instant results while typing.
Merchandising Cloud’s Smart Collections solution, meanwhile, includes personalized product ranking, dynamic filters, and the ability to create merchandising rules. The Recommendations solution identifies hot sellers, recently viewed items, and newest products.
