Uncategorized
How unified marketing and commerce software is rekindling ecommerce innovation
What made you start your first ecommerce business? Were you driven to offer something unique...
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B2C Marketing
From collaboration to personalization: The magic of unified customer profiles
Whether you’re a big-box retailer or an up-and-coming etailer, customers now expect you to make...
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Ecommerce Marketing
Ensuring Email Success: Navigating Google and Yahoo’s Latest Authentication Standards
The battle against spam is never-ending and Internet Service Providers (ISPs) are taking extra precautions...
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Marketing
6 Key Steps To Building A Marketing Automation Strategy
After its invention in the 1980s, marketing automation was reserved only for wealthy businesses with...
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Ecommerce
Turbocharge Your eBay Sales With Automotive Fitment
eBay is truly an online shopping destination like no other. It has almost 12 million...
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Email Marketing
5 tips to Build a Great Email Marketing Automation Strategy
Email marketing is one of the oldest and most reliable mobile marketing strategies out there....
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Marketing Cloud
Email Marketing
How You Can Add Personalization Through Email Segmentation
“Automated emails have no personality and human touch. Our customers won’t respond to them,” – many...
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Marketing Cloud
Marketing Automation
Marketing Automation: What, Why & How?
If you're a marketer, chances are that you have already heard of marketing automation and...
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Marketing Cloud
Ecommerce
The future of ecommerce platforms: bringing ecommerce and marketing automation together
In early 2021, we at Maropost looked for ecommerce platforms that do it all. We...
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Marketing Cloud
Neto
Marketing Automation
7 Ways Automation Can Support Your Omnichannel Marketing Strategy
Omnichannel marketing automation is an achievement marketing professionals in various industries attempt to attain for...
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Marketing Cloud
Neto
B2C Marketing
Benefits of Multi-Channel Marketing Automation for B2C Businesses
The marketing arm of a business is essential to attain its goals--be it brand awareness,...
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Marketing Cloud
Neto
Marketing Automation
What is Marketing Automation and Why Your Company needs it?
According to Forbes, "Automation is the future. Marketing automation, in particular, can turn a lean marketing...
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Marketing Cloud
